Duke Basketball Draws Massive Viewership During Final Four Run
The Duke Blue Devils’ NCAA Tournament journey has captivated basketball fans nationwide, generating 29.2 million viewers across their four tournament games. The program’s social media highlighted this achievement as they prepare for Saturday’s Final Four matchup against Houston.
Duke’s Elite Eight victory over Alabama proved particularly compelling, drawing 9.8 million viewers – the largest cable audience for an Elite Eight game since Duke’s 2022 contest against Arkansas. The Blue Devils’ national appeal continues with freshman phenom Cooper Flagg leading the charge.
Flagg has powered Duke’s championship push, averaging team highs in points (18.9), rebounds (7.5) and assists (4.2). The projected No. 1 NBA draft pick’s stellar play has made Duke must-watch television throughout March Madness.
The Blue Devils now face Houston with a national championship berth at stake. The winner advances to Monday’s title game against either Florida or Auburn. Duke’s deep tournament run has reinforced the program’s status as one of college basketball’s premier television draws.
With Flagg’s star power and Duke’s championship pedigree, Saturday’s Final Four clash could set new viewership records as the basketball world tunes in to see if the Blue Devils can continue their march toward a potential sixth national title.
